Challenge
Marsh Supermarkets engaged Grey Dog Media to develop a health-focused print publication that would educate and engage consumers while promoting Marsh’s products and services. They also required commercials, video content, and a website redesign to establish a unified omnichannel brand presence.
Outcome
Grey Dog Media developed, launched, and produced Marsh Dish, a bi-monthly, lifestyle-centered magazine featuring approachable recipes, health content, and department-specific solutions. We created the publication’s distinctive style and brand guidelines to ensure consistent messaging. Designed primarily for print, the content was repurposed across digital platforms and in-store displays to maintain brand continuity. Additionally, Grey Dog Media produced commercials and videos that expanded audience engagement. We partnered with Marsh on their website redesign to align the digital experience with the broader brand strategy. This comprehensive effort delivered a cohesive omnichannel experience and reinforced Marsh Supermarkets’ commitment to health, quality, and customer connection.